How we work

A clear process, from first call to monthly review.

No mystery, no lock-in tricks. We follow a simple, repeatable rhythm and keep you informed at every stage.

Discover

We start with a conversation about your goals, margins, audience and what counts as a conversion. No account work happens until we understand the business behind it.

Plan

We propose a focused campaign mix and a budget approach, and agree on the metrics that define success. You see the plan before anything goes live.

Build

We set up structure, conversion tracking and ads cleanly — and within Google Ads policies — so the account starts on solid foundations.

Optimise

Once live, we manage actively: search terms, negatives, bids, budgets and creative are reviewed on a regular cadence against the agreed goals.

Report

You receive a clear written summary and a review call on an agreed schedule. We explain what changed, why, and what we plan next.

What you can expect

  • Plain-language communication
  • You own your account and data
  • No long, punitive lock-in contracts
  • Honest assessment, even when it's "not yet"
  • Policy-aware setup from day one
Start with a conversation
FAQ

Common questions.

Do you guarantee results?

No. Performance depends on your market, offer, budget and competition. We commit to clean setup, disciplined optimisation and transparency — not to fixed numbers, positions or returns.

Who owns the Google Ads account?

You do. We work in your account (or build one in your name) so you always retain ownership of the account, the data and the history.

Is there a minimum budget?

There is no single fixed minimum, but very small budgets limit what any campaign can learn. We will tell you honestly if we think your budget is not yet ready for paid search.

How often will I hear from you?

We agree a reporting cadence up front — typically a monthly written summary plus a review call, with ad-hoc updates when something needs your attention.

Can you just audit our existing account?

Yes. A one-off audit with a written action plan is a common starting point, and you are free to act on it with or without ongoing management from us.

Ready when you are

Let's start with a conversation.

No pressure and no jargon — just an honest discussion about whether and how Google Ads can work for you.

Request a proposal